Journal of Environmental Waste Management and Recycling

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Journal of Environmental Waste Management and Recycling 44 7897 074717

Strategic Management Research Articles

The strategy does of course not only pay attention to what management wants. It concerns as well an analysis of the firm's environment, leading to defining what the firm, given its environment, should achieve. Environmental scanning and analysis allows the firm to be connected to its environment and guarantees the alignment between the company and its environment, be it through adapting the firm to its environment or be it through a process of 'changing' the environment so that the needs of the environment better fit the firm's objectives, resources or corporate values. In the process of environmental analysis, management will identify the structure of its environment and will discover the dynamic interaction patterns between the structural elements and the overall evolution s to which the environment is subject. Particular attention.

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