Journal of Finance and Marketing

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Journal of Finance and Marketing 44 7897 074717

Research Articles Most Successful Business Models

Company's business model is a part of its business's overall strategy: It clearly encapsulates how the company plans to achieve its goals such as making a profit. The model reflects the basic means, by which it generate value proposition, delivers value to consumers and collects revenue from customers to make a profit. Business Model Research Papers are a set of four components, which are interconnected: value for a customer, profit formula, key resources and key activities. Most Successful Business Models of Today: servitisation (subscription) business, platform-based business, social, authentic business, employee-centric business, partner-centric business, customer value-obsessed business, constant-innovation business and data-driven business.

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